We started handling Kotex Kenya and Nigeria in June of 2018 for Digital, PR & Events as part of their branding relaunch. Over a number of years, we have helped to launch and grow the "She Can" brand positioning through 2 big annual events in Kenya and one launch event in Nigeria, as well as various sustenance campaigns. The focus was on repositioning the brand as dedicated to championing young women's progress. We also helped set up both the influencer and e-commerce partnerships to supplement and enhance the brand campaigns.